Amazon Studio’s $1 billion Lord of the Rings: The Rings of Power bet is universally praised by critics as a sprawling ode to diversity. Yet BusinessInsider reports that the TV series that could determine the future of streaming is “falling flat with initial audiences, posing risks for Amazon and the company’s Prime membership program.”
And now economic experts are sounding the alarm. They’re warning that if Rings proves a flop, it risks slamming the brakes on a record-setting global economic expansion. The argument goes that if the most important product of the world’s most important company fails, in this current climate that could be the trigger for a major economic meltdown with far reaching consequences.
Hundreds of millions would starve. Millions more would perish of otherwise preventable or avoidable disease. World War III and even nuclear war could finally be here as nations desperate for resources renege on the traditional rules-based world order.
And indeed, the hopes and dreams of women and People of Color who wanted a place in European folkloral history will be dashed against the rocks forever.
Here’s the problem: It’s not just that Rings is the most expensive TV series ever made. And it’s not just that the success or failure of the show will play a major role in Amazon’s future profits. Along with Google and Facebook, Amazon is a top-ranking tech company. What’s really threatening is such an important entertainment investment being a flop in an era where every economy of every country everywhere is so interconnected that the collapse — or even threat of collapse — of one company could bring down all of them, in China as well as the United States.
As well, consider that Rings isn’t just a TV show or a franchise, but through its grand aspirations has become the avatar of the very soul of our diversity-based democratic system. Anna Smol of TheConversation agrees and adds that judging the show is harmful, far-right, and “weakens our democratic social discourse.”
In short, while Amazon saved representation and diversity on the screen — crucial elements of democracy — the world could now be teetering on the edge of destruction — if it flops. It’s a nightmare scenario that could make even Donald Trump’s attempted murder of democracy on January 6 seem like a walk in the park by comparison.
People who refuse to support Rings of Power (and let’s be real, we all know the type) need to be aware of what’s at stake, because if the warnings come true and people’s lives and those of their loved ones come under threat, they will be blamed.
There is nothing on earth that could be more important to everything we hold dear right now than Amazon’s Rings. Are you with me?
But there's more. Check out these bussin stories:
- What are your nightmares trying to tell you? Meanings behind 8 common nightmares Dream expert Ian Wallace and psychoanalyst Anne Cutler decode the most common bad dreams for us.
- Let’s face it: sex has become obsolete Millennials are finding the formerly irrepressible sex urge easy to resist.
- The white American obsession with Cherokee heritage Miley Cyrus, Johnny Cash, Cher, and Elizabeth Warren have all claimed the same thing—and it's a lie.